eBay is a huge online marketplace where you can sell and buy almost anything. This platform has got 165 million buyers from 190 different countries, and it represents a very important tool if you want to expand the reach of your business or if you are considering opening an online store.
If you are reading this, you probably want to understand what you need to do in order to sell on eBay. In this article, we will explain to you in a simple and concise way the various steps that can turn you into a successful vendor.
Before we start, however, you should consider what do you want to sell on eBay. If you already have your own business, you might be already specialized in a sector, if you don’t then you will have to decide what products you want to sell. This marketplace allows you to sell pretty much anything you want, provided that the products you want to sell are not forbidden in your country or in that of the buyer.
eBay is accessible to everyone, both to sellers with VAT IDs and those who do not have them, and it offers accessible rates and conditions.
If you want to make a good profit margin you could consider buying y products from China at very advantageous prices and sell them in your home country.
However, bear in mind that some product categories have got restrictions, such as food, that must have all the necessary certifications and it’s got be sold before the expiry date, and electronic equipment, that has limitations imposed by law.
If you want to know what are the best-selling items on eBay, check out the 2018 ranking see them in order of preference:
Focusing on one of these categories means embarking on the sale of highly demanded goods, which can have greater earning opportunities.
Alternatively, you could decide to sell private label products on eBay: these are products made by a supplier, but sold under the brand of the store owner (the distributer), in this case, you. These products are cheaper than those of the designer industry because their value is determined only by the materials and production costs. This does not mean that the quality of said products is lower than the designer’s ones since it is very possible that the two items are produced by the same factory, especially in China.
This is why it could be a good idea to create your own brand and sell private label products on eBay.
If you want to open an account on eBay, you must go on its home page and click on “Register” in the upper left corner, after the registration you will be able to access your account by simply clicking on “Log in” and by inserting your credentials to view your personal page. You will be asked to enter your company name and the type of activity you want to do, the VAT ID, which will also be visible to buyers, and a valid email address. Your user ID is not only a way of accessing the platform, but it is also the name that your customers will see. This is why we suggest choosing a name that represents your business. After you enter the password and answer the secret question, you will need to validate the registration by clicking on a link that will be sent to you by email.
At this point, you are set to start seeing but bear in mind that:
The website also offers you the chance to open an eBay store where you can group all the goods you sell. eBay allows you to customize your offers, you can, therefore, build up your brand identity, which is very useful if you sell Private label products.
In order to make a sale, you must create an effective ad which should include:
When you sell items, you have listing fees you pay to eBay. These differ according to the type of advertisement format:
As a seller you can take advantage of the eBay Shipping Manager to organize your shipments: this is a reliable service with special shipping rates that eBay has agreed with the most important forwarders. You can manage your shipments in a few steps, by using eBay credentials and importing orders.
What you need to do is to choose the courier that best suits your needs, enter the shipping details and print the labels; you can also create shipments manually or upload them all together, you can pay either every time you ship, or every 15 days via PayPal or credit card.
Now that you understand exactly what you need to do in order to sell on eBay, you need to find low-cost products that can be competitive on this platform.
A good solution could be to buy products from China that fall into one of the categories mentioned above:
Since these products are generic and non-branded products, they have the advantage of being very cheap and easy to sell, however, at the same time, they can face very strong competition.
Another route you could take would be to purchase products of the same category from China and to customize them with your own logo to create a real brand and a stronger relationship with your customers.
But how can you buy generic or customized products from China? How can you find the right supplier? How can you organize the shipment and customs clearance?
Don’t worry Yakkyofy will take care of everything for you!
In today's digital landscape, customer feedback is an incredibly valuable and cost-free source of information.… Read More
Thanks to AI, online sellers can now leverage a new tool to avoid getting lost… Read More
Here’s everything to know about the transformative power of AI for eCommerce: from revolutionizing market… Read More
Presenting the Winning Products Database: Empowering E-commerce Enterprises with Actionable Insights E-commerce thrives on identifying… Read More
"Yakkyofy has recently launched a significant innovation on its webapp: It's called Pandarocket AI Suite,… Read More
Chinese New Year begins between the end of January and mid of February, depending on the… Read More